Gain insights on how to avoid unnecessary costs on fare collection.
Every year, transit agencies pour more money into collecting fares; on equipment, maintenance, staff, security, and admin. For some, the cost of collection is now eating up almost every dollar they bring in. Should they just throw in the towel and go fare free?
What’s driving these runaway costs? Are we, as an industry, being honest about the true price of cash collection versus digital payments? Is mobile ticketing really cheaper than open-loop systems, or are we just shifting costs around? And how do closed-loop programs stack up?
In some agencies, half of fare revenue vanishes before it even hits the bank. Are we doing enough to understand and control these losses? How can we move riders to more cost-effective payment methods if we’re not even sure which ones save money?
It’s time for a reality check.
Join us on June 18th at 1:00pm EDT / 10:00am PDT for a no-holds-barred look at the real costs of fare collection. We’ll dig into hard data, real agency case studies, and answer some tough questions. Guest speakers include Michael Kohlman, CIO at Monterey-Salinas Transit, Thea Fisher, Head of Urban Mobility at Visa and Derek Fretheim, Founder at Agape Mobility.
If you want to make smarter decisions on fare collection strategy this is the webinar you (literally!) can’t afford to miss.
What’s driving these runaway costs? Are we, as an industry, being honest about the true price of cash collection versus digital payments? Is mobile ticketing really cheaper than open-loop systems, or are we just shifting costs around? And how do closed-loop programs stack up?
In some agencies, half of fare revenue vanishes before it even hits the bank. Are we doing enough to understand and control these losses? How can we move riders to more cost-effective payment methods if we’re not even sure which ones save money?
It’s time for a reality check.
Join us on June 18th at 1:00pm EDT / 10:00am PDT for a no-holds-barred look at the real costs of fare collection. We’ll dig into hard data, real agency case studies, and answer some tough questions. Guest speakers include Michael Kohlman, CIO at Monterey-Salinas Transit, Thea Fisher, Head of Urban Mobility at Visa and Derek Fretheim, Founder at Agape Mobility.
If you want to make smarter decisions on fare collection strategy this is the webinar you (literally!) can’t afford to miss.
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